About&CV.
Nice to meet you! My name is Anastasiia and I am a UX/UI designer.
I’m a UX/UI Designer based in Helsingborg, Sweden, creating modern, clear and user-focused digital products. I work across the full design process—from research and user flows to high-fidelity interfaces and design systems—with a strong focus on usability and visual clarity. I’m comfortable working with modern tools and technologies such as Figma, Tailwind CSS, shadcn/ui and Framer, and I enjoy collaborating closely with developers to deliver polished, production-ready solutions.
Before moving into design, I spent several years in aviation, working in international teams and eventually becoming responsible for training documentation. This experience shaped my ability to understand people quickly, communicate clearly, and stay calm in fast-paced environments—skills that naturally transferred into my design work.
Today I’m part of Edument, where I design AI-driven features, refine product interfaces, and contribute to component libraries for multiple client projects. I’ve also worked with startups, helping them define user journeys, redesign key parts of their products, and improve overall usability. My goal is to create digital experiences that feel intuitive, functional, and genuinely helpful for the people who use them.
I’m a UX/UI Designer based in Helsingborg, Sweden, creating modern, clear and user-focused digital products. I work across the full design process—from research and user flows to high-fidelity interfaces and design systems—with a strong focus on usability and visual clarity. I’m comfortable working with modern tools and technologies such as Figma, Tailwind CSS, shadcn/ui and Framer, and I enjoy collaborating closely with developers to deliver polished, production-ready solutions.
Before moving into design, I spent several years in aviation, working in international teams and eventually becoming responsible for training documentation. This experience shaped my ability to understand people quickly, communicate clearly, and stay calm in fast-paced environments—skills that naturally transferred into my design work.
Today I’m part of Edument, where I design AI-driven features, refine product interfaces, and contribute to component libraries for multiple client projects. I’ve also worked with startups, helping them define user journeys, redesign key parts of their products, and improve overall usability. My goal is to create digital experiences that feel intuitive, functional, and genuinely helpful for the people who use them.
I’m a UX/UI Designer based in Helsingborg, Sweden, creating modern, clear and user-focused digital products. I work across the full design process—from research and user flows to high-fidelity interfaces and design systems—with a strong focus on usability and visual clarity. I’m comfortable working with modern tools and technologies such as Figma, Tailwind CSS, shadcn/ui and Framer, and I enjoy collaborating closely with developers to deliver polished, production-ready solutions.
Before moving into design, I spent several years in aviation, working in international teams and eventually becoming responsible for training documentation. This experience shaped my ability to understand people quickly, communicate clearly, and stay calm in fast-paced environments—skills that naturally transferred into my design work.
Today I’m part of Edument, where I design AI-driven features, refine product interfaces, and contribute to component libraries for multiple client projects. I’ve also worked with startups, helping them define user journeys, redesign key parts of their products, and improve overall usability. My goal is to create digital experiences that feel intuitive, functional, and genuinely helpful for the people who use them.
Experience
Edument AB | UX/UI designer Sep 2025-Present
Product: Consulting (working on multiple projects)
Project 1 (Comprehend.dev)
• Designed and implemented new communication features, including an AI Assistant and three types of chat (private, shared, AI), improving user workflow and overall platform experience.
• Led a comprehensive update of the product’s UI, redesigning key screens and improving the overall visual structure and clarity.
• Designed and launched the new product website, developing an AI-focused design direction and improving structure, hierarchy, and usability across key pages.
• Collaborated closely with developers to ensure accurate implementation and maintain high UI quality.
• Used Tailwind CSS and shadcn/ui, customizing and refining components to support a unified design system.
Project 2 (NDA)
• Refactored and created custom UI components using Tailwind CSS and shadcn/ui.
• Redesigned the sidebar and main navigation, reorganizing content hierarchy and user flows to make navigation clearer and more intuitive.
• Designed and implemented multiple complex forms, optimizing field structure, validation, and user interaction to support more efficient and intuitive data entry.
• Worked with cross-functional teams to align design decisions with functionality and technical requirements.
SwipeJobb AB | UX/UI designer Oct 2024-Jul 2025
Product: Employment app driven by AI
• Market Research & Competitive Analysis: Conducted in-depth research on employment apps for businesses and job seekers. Analyzed market trends, evaluated competitors’ strengths and weaknesses, and identified opportunities to enhance user experience and functionality.
• Dashboard Design: Designed a comprehensive reporting dashboard for HR professionals, providing insights into the hiring process, candidate statuses, workforce metrics, and other key reports to support data-driven decision-making. Created a prototype to showcase its functionality and impact, demonstrating how it streamlines operations and improves user experience.
• Collaboration & Cross-Functional Work: Worked closely with developers, participated in strategy meetings with the startup founder, and collaborated with other designers to implement user-centered design solutions aligned with business goals.
• Website Design & Optimization: Improved website structure and promotional pages, contributing to a 10% increase in traffic and higher interest from job seekers and recruiters.
• Usability Testing & UX Improvements: Analyzed user feedback and usability issues and applied insights to improve clarity, navigation, and overall usability across the website and mobile app, resulting in a 15% increase in user engagement and a 10% longer average session duration.
Startup company "SmartUtility" | UX/UI designer Aug 2023-Sep 2024
Product: Mobile application for quick utility bill payments
• Developed design system: Created a comprehensive design system from scratch, ensuring a consistent and cohesive user experience across all components of the platform. The implementation of this system led to a 30% reduction in design and development time for new features.
• UI redesign: Led the complete redesign of the website’s user interface, with a focus on enhancing usability and visual appeal. The redesign prioritized intuitive navigation, clear visual hierarchy, and responsive design, making the platform more accessible and user-friendly across devices. Key improvements included a simplified dashboard for users to easily access utility information and services, resulting in a 15% increase in user satisfaction scores and a 10% decrease in support inquiries.
• Team collaboration: Worked closely with developers, project managers, and the project owner to make sure the design was implemented correctly and met project goals. Advocated for user-centric design principles across the organization.
• UX research: Conducted competitive analysis, performed user interviews to develop detailed personas, and reviewed app store feedback for similar applications. Gathered insights through extensive user research and usability testing, which drove iterative design improvements.
Nordwind Airlines | Commercial Aviation Manager Mar 2016-Sep 2022
Product: Instruction manual for the airline's employees
• Developed a 100-page instruction manual for the aircrew from scratch, with detailed descriptions of each step a flight attendant takes. Conducted extensive literature review, researched the work methods of other companies, and incorporated the best solutions from each. These instructions are used to this day.
• Developed and implemented strategic plans to optimize operational efficiency, reduce costs, and enhance overall performance, resulting in a 15% increase in on-time departures and a 20% reduction in maintenance downtime.
• Collaborated cross-functionally with other departments, such as procurement, human resources, and customer service, to ensure seamless integration of aviation services with overall business objectives.
Experience
Edument AB | UX/UI designer
Sep 2025-Present
Product: Consulting (working on multiple projects)
Project 1 (Comprehend.dev)
• Designed and implemented new communication features, including an AI Assistant and three types of chat (private, shared, AI), improving user workflow and overall platform experience.
• Led a comprehensive update of the product’s UI, redesigning key screens and improving the overall visual structure and clarity.
• Designed and launched the new product website, developing an AI-focused design direction and improving structure, hierarchy, and usability across key pages.
• Collaborated closely with developers to ensure accurate implementation and maintain high UI quality.
• Used Tailwind CSS and shadcn/ui, customizing and refining components to support a unified design system.
Project 2 (NDA)
• Refactored and created custom UI components using Tailwind CSS and shadcn/ui.
• Redesigned the sidebar and main navigation, reorganizing content hierarchy and user flows to make navigation clearer and more intuitive.
• Designed and launched the new product website, developing an AI-focused design direction and improving structure, hierarchy, and usability across key pages.
• Worked with cross-functional teams to align design decisions with functionality and technical requirements.
SwipeJobb AB | UX/UI designer Oct 2024-Jul 2025
Product: Employment app driven by AI
• Market Research & Competitive Analysis: Conducted in-depth research on employment apps for businesses and job seekers. Analyzed market trends, evaluated competitors’ strengths and weaknesses, and identified opportunities to enhance user experience and functionality.
• Dashboard Design: Designed a comprehensive reporting dashboard for HR professionals, providing insights into the hiring process, candidate statuses, workforce metrics, and other key reports to support data-driven decision-making. Created a prototype to showcase its functionality and impact, demonstrating how it streamlines operations and improves user experience.
• Collaboration & Cross-Functional Work: Worked closely with developers, participated in strategy meetings with the startup founder, and collaborated with other designers to implement user-centered design solutions aligned with business goals.
• Website Design & Optimization: Improved website structure and promotional pages, contributing to a 10% increase in traffic and higher interest from job seekers and recruiters.
• Usability Testing & UX Improvements: Analyzed user feedback and usability issues and applied insights to improve clarity, navigation, and overall usability across the website and mobile app, resulting in a 15% increase in user engagement and a 10% longer average session duration.
Startup company "SmartUtility" | UX/UI designer Aug 2023-Sep 2024
Product: Mobile application for quick utility bill payments
• Developed design system: Created a comprehensive design system from scratch, ensuring a consistent and cohesive user experience across all components of the platform. The implementation of this system led to a 30% reduction in design and development time for new features.
• UI redesign: Led the complete redesign of the website’s user interface, with a focus on enhancing usability and visual appeal. The redesign prioritized intuitive navigation, clear visual hierarchy, and responsive design, making the platform more accessible and user-friendly across devices. Key improvements included a simplified dashboard for users to easily access utility information and services, resulting in a 15% increase in user satisfaction scores and a 10% decrease in support inquiries.
• Team collaboration: Worked closely with developers, project managers, and the project owner to make sure the design was implemented correctly and met project goals. Advocated for user-centric design principles across the organization.
• UX research: Conducted competitive analysis, performed user interviews to develop detailed personas, and reviewed app store feedback for similar applications. Gathered insights through extensive user research and usability testing, which drove iterative design improvements.
Nordwind Airlines| Commercial Aviation Manager Mar 2016-Sep 2022
Product: Instruction manial for the airline's employees
• Developed a 100-page instruction manual for the aircrew from scratch, with detailed descriptions of each step a flight attendant takes. Conducted extensive literature review, researched the work methods of other companies, and incorporated the best solutions from each. These instructions are used to this day.
• Developed and implemented strategic plans to optimize operational efficiency, reduce costs, and enhance overall performance, resulting in a 15% increase in on-time departures and a 20% reduction in maintenance downtime.
• Collaborated cross-functionally with other departments, such as procurement, human resources, and customer service, to ensure seamless integration of aviation services with overall business objectives.
Experience
Edument AB | UX/UI designer
Sep 2025-Present
Product: Consulting (working on multiple projects)
Project 1: (Comprehend.dev)
• Designed and implemented new communication features, including an AI Assistant and three types of chat (private, shared, AI), improving user workflow and overall platform experience.
• Led a comprehensive update of the product’s UI, redesigning key screens and improving the overall visual structure and clarity.
• Designed and launched the new product website, developing an AI-focused design direction and improving structure, hierarchy, and usability across key pages.
• Collaborated closely with developers to ensure accurate implementation and maintain high UI quality.
• Used Tailwind CSS and shadcn/ui, customizing and refining components to support a unified design system.
Project 2 (NDA)
• Refactored and created custom UI components using Tailwind CSS and shadcn/ui.
• Redesigned the sidebar and main navigation, reorganizing content hierarchy and user flows to make navigation clearer and more intuitive.
• Designed and launched the new product website, developing an AI-focused design direction and improving structure, hierarchy, and usability across key pages.
• Worked with cross-functional teams to align design decisions with functionality and technical requirements.
SwipeJobb AB | UX/UI designer
Oct 2024-Jul 2025
Product: Employment app driven by AI
• Market Research & Competitive Analysis: Conducted in-depth research on employment apps for businesses and job seekers. Analyzed market trends, evaluated competitors’ strengths and weaknesses, and identified opportunities to enhance user experience and functionality.
• Dashboard Design: Designed a comprehensive reporting dashboard for HR professionals, providing insights into the hiring process, candidate statuses, workforce metrics, and other key reports to support data-driven decision-making. Created a prototype to showcase its functionality and impact, demonstrating how it streamlines operations and improves user experience.
• Collaboration & Cross-Functional Work: Worked closely with developers, participated in strategy meetings with the startup founder, and collaborated with other designers to implement user-centered design solutions aligned with business goals.
• Website Design & Optimization: Improved website structure and promotional pages, contributing to a 10% increase in traffic and higher interest from job seekers and recruiters.
• Usability Testing & UX Improvements: Analyzed user feedback and usability issues and applied insights to improve clarity, navigation, and overall usability across the website and mobile app, resulting in a 15% increase in user engagement and a 10% longer average session duration.
Startup company "SmartUtility" | UX/UI designer
Aug 2023-Sep 2024
Product: Mobile application for quick utility bill payments
• Developed design system: Created a comprehensive design system from scratch, ensuring a consistent and cohesive user experience across all components of the platform. The implementation of this system led to a 30% reduction in design and development time for new features.· UI Redesign: Created the redesign of the website’s user interface, making it more user-friendly and visually appealing.
• UI redesign: Led the complete redesign of the website’s user interface, with a focus on enhancing usability and visual appeal. The redesign prioritized intuitive navigation, clear visual hierarchy, and responsive design, making the platform more accessible and user-friendly across devices. Key improvements included a simplified dashboard for users to easily access utility information and services, resulting in a 15% increase in user satisfaction scores and a 10% decrease in support inquiries.
• Team collaboration: Worked closely with developers, project managers, and the project owner to make sure the design was implemented correctly and met project goals. Advocated for user-centric design principles across the organization.
• UX research: Conducted competitive analysis, performed user interviews to develop detailed personas, and reviewed app store feedback for similar applications. Gathered insights through extensive user research and usability testing, which drove iterative design improvements.
Nordwind Airlines | Commercial Aviation Manager
Mar 2016-Sep 2022
Product: Instruction manual for the airline's employees
• Developed a 100-page instruction manual for the aircrew from scratch, with detailed descriptions of each step a flight attendant takes. Conducted extensive literature review, researched the work methods of other companies, and incorporated the best solutions from each. These instructions are used to this day.
• Developed and implemented strategic plans to optimize operational efficiency, reduce costs, and enhance overall performance, resulting in a 15% increase in on-time departures and a 20% reduction in maintenance downtime.
• Collaborated cross-functionally with other departments, such as procurement, human resources, and customer service, to ensure seamless integration of aviation services with overall business objectives.
Skills
• User Research: Conducting in-depth interviews and analytics to understand target customers' behaviors, needs, and preferences.
• Wireframing and Prototyping: Creating low-fidelity wireframes and interactive prototypes to demonstrate the flow and functionality of digital products, facilitating user testing and feedback gathering.
• Customer Journey Optimization: Defining optimized customer journeys for digital services and integrated channel strategies by identifying user needs, describing hypotheses, and metrics.
• User Interaction Design: Creating intuitive and user-friendly interactions, including navigation patterns, button behaviors, and input mechanisms, to improve user task efficiency.
• Usability Testing: Conducting usability testing sessions to evaluate design effectiveness, analyzing design solutions using metrics, and developing scenarios to address user difficulties.
• Design Iteration: Iterating on designs based on user feedback to enhance user experience, including creating screens, determining element placement, and applying design guidelines.
• Competitive Analysis and Design Insights: Researching, analyzing, and providing insights on customer experiences of digital services from key competitors, including creating wireframes, components, and layouts using Autolayout.
Skills
• User Research: Conducting in-depth interviews and analytics to understand target customers' behaviors, needs, and preferences.
• Wireframing and Prototyping: Creating low-fidelity wireframes and interactive prototypes to demonstrate the flow and functionality of digital products, facilitating user testing and feedback gathering.
• Customer Journey Optimization: Defining optimized customer journeys for digital services and integrated channel strategies by identifying user needs, describing hypotheses, and metrics.
• User Interaction Design: Creating intuitive and user-friendly interactions, including navigation patterns, button behaviors, and input mechanisms, to improve user task efficiency.
• Usability Testing: Conducting usability testing sessions to evaluate design effectiveness, analyzing design solutions using metrics, and developing scenarios to address user difficulties.
• Design Iteration: Iterating on designs based on user feedback to enhance user experience, including creating screens, determining element placement, and applying design guidelines.
• Competitive Analysis and Design Insights: Researching, analyzing, and providing insights on customer experiences of digital services from key competitors, including creating wireframes, components, and layouts using Autolayout.
Skills
• User Research: Conducting in-depth interviews and analytics to understand target customers' behaviors, needs, and preferences.
• Wireframing and Prototyping: Creating low-fidelity wireframes and interactive prototypes to demonstrate the flow and functionality of digital products, facilitating user testing and feedback gathering.
• Customer Journey Optimization: Defining optimized customer journeys for digital services and integrated channel strategies by identifying user needs, describing hypotheses, and metrics.
• User Interaction Design: Creating intuitive and user-friendly interactions, including navigation patterns, button behaviors, and input mechanisms, to improve user task efficiency.
• Usability Testing: Conducting usability testing sessions to evaluate design effectiveness, analyzing design solutions using metrics, and developing scenarios to address user difficulties.
• Design Iteration: Iterating on designs based on user feedback to enhance user experience, including creating screens, determining element placement, and applying design guidelines.
• Competitive Analysis and Design Insights: Researching, analyzing, and providing insights on customer experiences of digital services from key competitors, including creating wireframes, components, and layouts using Autolayout.
Tools
Figma Notion
Figjam Miro
Adobe Photoshop ChatGPT
Framer Autodesk 3D max
Tilda Midjourney
Tools
Figma Notion
Figjam
Adobe Photoshop ChatGPT
Framer Autodesk 3D max
Tilda Midjourney
Miro
Midjourney
Tools
Figma Notion
Figjam Miro
Adobe Photoshop ChatGPT
Framer Autodesk 3D max
Tilda Midjourney
Soft skills
Teamwork Critical thinking
Communication Proactivity
Time management Empathy
Problem solving
Soft skills
Teamwork Critical thinking
Communication Proactivity
Time management Empathy
Problem solving
Soft skills
Teamwork Critical thinking
Communication Proactivity
Time management Empathy
Problem solving
Education
Google UX Design
Coursera
Jul 2024 – Present
Mentoring course of Ilya Sidorenko
Jan 2024 – Apr 2024
Mobile Application Design
Marina Abramova School
Sep 2022 - Apr 2023
Figma course
Marina Abramova School
Jun 2022 - Aug 2022
MBA
Lobachevsky State University
2011 - 2015
Languages
English (C1)
Swedish (A1)
Education
Google UX Design
Coursera
Jul 2024 - Present
Mentoring course of Ilya Sidorenko
Jan 2024 – Apr 2024
Mobile Application Design
Marina Abramova School
Sep 2022 - Apr 2023
Figma course
Marina Abramova School
Jun 2022 - Aug 2022
MBA
Lobachevsky State University
2011 - 2015
English (C1)
Swedish (A1)
Education
Google UX Design
Coursera
Jul 2024 - Present
Mentoring course of Ilya Sidorenko
Jan 24 – Apr 24
Mobile Application Design
Marina Abramova School
Sep 2022 - Apr 2023
Figma course
Marina Abramova School
Jun 2022 - Aug 2022
MBA
Lobachevsky State University
2011 - 2015
English (C1)
Swedish (A1)
Get in
touch
Do you have a project I could help with?
I'd be happy to discuss the opportunity
Get in touch
Do you have a project I could help with?
I'd be happy to discuss the opportunity